A brochure from JS is more than a simple publication. It’s a way to get in touch with your core values as a company, to better understand how to reach the right target audience and take a step back to look at yourself from the outside. In this case and interview with principal Wenger we will explore why she chose to cooperate with JS Norway on brochures. JS Norway not only delivered a cost-free brochure, but also stayed true to what gives Hoppensprett “that extra something”.
About Hoppensprett akademiet
Hoppensprett akademiet is a school located in Jessheim that tries to do something i bit differently; a statement many have made, and few have made true. The school has chosen to keep their studentbody count a level that allows close relations between student and teacher, allowing them to give that little extra more so than most public schools.
Today the shcool acoomidates for about 35 employees and soon 300 students, and have with time felt the need to showcase this enormous growth thats been happening since its beginings, in 2013 – 10 years past.
Vi have a talk with Jorun Wenger, Principal at Hoppensprett, whom is delighted by their new JS Norway brochure.
What was the need?
We don’t spent a lot of money on marketing, we saw a utility in having made an interactive brochure about who we are and what we can offer today.
A brochure we can be proud of
“We feel we made the brochures ourselves – with JS assistance”, says Jorun Wenger, Principal at Hoppensprett.
Jorun Wenger extrapolates at the brochure also had a positive effect on the work enviroment. The employees can be proud to show something tangible that they have partaken in, and that has been activly shared on social media, e-mails, the company website, and now here in this case.
“The language is professinal, delicate and nicly balanced to apply towards the client”.
In advance of the start JS held and intverview- and design-meeting to map the target audience, and in which ways to best possible shape a tastefull expression to catch the readers attention. After the process ended, tells principal Wenger that JS had mirrored the schools wants and needs as described whilst keeping their warmth “still shining thru”.
About the process
Hoppensprett to no degree hides the fact that they like many others have a hectic workday.
“JS secured a successful follow-through without being aggressive. It was early on established a strong progress schedule , and we were thoroughly guided thru every step where we did not have the competence ourselves.”
The Brochure from JS has now set the basis for Hoppensprett’s marketing material, and both parties are actively looking forward to the next brochure in 2024.
Hoppensprett appreciates that JS delivered everything in the communication package collectively and seperately, allowing it to be used on and create added value.
By taking the brochure actively in use Hoppensprett got more than 1,000 individual hits in the first three weeks alone, a number they are quite pleased with.
Easy to share
The employees have actively shared it through their email, social media and website.
Want to know more?
This is just one of our many success cases. +30,000 businesses a year from a variety of industries benefit from our communication packages. Do you want to know how we can help you bring power to your story?
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