5 reasons co-branding is worth your time
In short, co-branding is when two or more companies are presented together in the same marketing material. The goal is usually to show a connection, partnership or shared solution in a way that creates value for everyone involved. You may be asked to take part in a co-branding project with a customer, distributor or business […]
20 practical ways to reuse your film, brochures and website
Most communication packages include several solid building blocks: a film, a website and a brochure, maybe both interactive and printed. Each element is well thought out and carefully produced. But what happens after they‘ve been published? Too often, these materials are used once and then left to stand alone. A film lives on the frontpage. […]
5 mini exercises to align your internal and external communication
Aligning your internal and external communication is simply the habit of ensuring the story you tell inside your company matches the story you tell the world. Your website, brochures, sales presentations and other marketing materials only represent your brand on the surface. The rest comes from your people. How? From the way they speak about your […]
20 simple social media content ideas you can use today (with examples)
Do you ever open your social media app, hover over “New post”… and nothing? We get it. Even the best teams have blank-screen days. It’s tempting to close the app and try again next week – but that silence adds up. The less people see you, the easier it is to forget you (and the […]
5 ways to find the perfect balance between AI and human touch
Has marketing been reduced to AI talking to AI? It might seem that way – and we get it! We’ve seen plenty of insightful and innovative ways to use AI tools to boost productivity and support creative development in marketing. But once everyone started posting AI-generated personalized starter packs, videos of “people” with too many […]
FAQ: What is web hosting?
When we develop websites for our customers, one crucial topic that always comes up is web hosting. While web hosting is essential, it can seem technical or overwhelming for those unfamiliar with the behind-the-scenes details of how websites work. If you’re unsure what hosting is or why it matters, you’re not alone—it’s a common question. […]
The future of marketing: 4 key trends you need to know for 2025
1. Video content dominance If you are already creating video content, keep it up—video is here to stay! Video content remains one of the most effective ways to engage audiences, with no signs of slowing down. Short-form videos (under 60 seconds): are extremely popular on platforms like TikTok and Instagram Reels, capturing attention with their quick, […]
4 website tips: Boost website traffic and keep visitors engaged
This blog post provides you with 4 basic tips for how to drive more visitors to your website and inspire them to stay there longer. The longer time that visitors stay on your site, the more they come to know and trust your brand. In the long run, their trust in you can lead to […]
5 key advantages: Why your business should be active on social media
In this blog post, you will explore why it’s important to be on social media from a business perspective. Many have said it before us, “social media is a powerful marketing tool in today’s digital age.” There’s a reason for this. It comes with many benefits, when you understand the power of it and how […]
20 creative content repurposing techniques for maximum impact
No need to reinvent the wheel. You can transform your content into new formats, settings, channels, shapes and sizes to make the most of your time and resources. But where do you start? Take a look at these 20 creative techniques that can help you reshape your existing content into something fresh and exciting while […]