Case

Øgaards Lastvognsopbyg & Hydraulik enhances brand awareness with communication package

Øgaards Lastvognsopbyg & Hydraulik (Øgaards) faced challenges in growing their customer base and brand awareness. They decided to use a communication package that included interactive and printed brochures and a film. By sharing the material across digital channels and at meetings, they successfully reached more customers and attracted new employees.

Company
Øgaards Lastvognsopbyg & Hydraulik
Communication package
ProFilm
Publish date
October 2024
Selected business partners
Borrisholt Metal ApS, Box Nordic ApS, P.T.O. Teknik A/S, RINGVEJENS AUTOLAKERERI A/S, ROBMA ApS

Custom solutions with proven expertise

Øgaards specializes in building custom truck bodies and hydraulic systems. They help various companies in industries like logistics and construction who need specialized vehicle setups.

Having operated in the field for years, Øgaards has established a strong reputation for delivering high-quality, customized solutions.

The need for boosting customer base and brand awareness

Øgaards realized they needed to be more visible to potential customers and employees. They wanted people to know the company and their services better.

To keep growing, Øgaards wanted to bring in more customers and hire new talent. They figured that by getting their name out there more effectively, they’d get more interest from people looking for their kind of services and from people wanting to work with them.

Comprehensive communication package

Øgaards took a big step forward with a communication package that helped them get noticed both online and offline. This package featured an interactive brochure that they shared on Facebook, their website and even in e-mail signatures.

For face-to-face meetings, they had printed brochures that gave potential customers and employees all the details they needed.

Øgaards went further by using photos from their photo shoot to create eye-catching LinkedIn posts. This strategy aimed to reach a broader online audience, increasing interest in their services and open positions.

Extra touches for maximum impact

To make the most of their materials, Øgaards invested in extras like drone footage and an animated logo. They even chose recycled paper for their brochures, showing their commitment to sustainability. These enhancements added value and made their presentations more dynamic and eco-friendly.

Key results of implementing the communication package

Increased brand awareness

Øgaards is now more visible online and in meetings, which has helped people know who they are and what they do.

More online engagement

Within a few months, the interactive content is already paying off with 225 clicks from e-mails, social media and their website.

Fresh and modern presentation

By adding elements like drone footage and an animated logo, Øgaards managed to present their company in a lively and current way.

Driving growth and visibility

The collaboration with JS Danmark helped Øgaards make real progress in getting noticed and connecting with more people. The communication package not only boosted their online presence and brand awareness but also showed off their commitment to being modern and environmentally friendly.

These changes have put them in a strong position to attract more customers and bring new talent on board. With more clicks and interest, Øgaards is set to keep growing.

If you want to see what JS Danmark created for Øgaards, check out their interactive brochure and film.

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Marlene Skau
Project leader & Copywriter – Team leader

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