Case
Hercules Fundering lays the groundwork for good collaborations
An interactive communication package with intriguing content online and in print. This is how Hercules Fundering tells the story of their core competencies and sustainable solutions – while at the same time keeping their employees and attracting new ones.
High level of professionalism and strong relations
Hercules Fundering delivers foundation engineering for all types of building and construction works for harbor projects.
Whether you need assistance for large or small foundation tasks, you are guaranteed a high level of professionalism, transparency, and relations when working with the company.
Through close dialogue and professional consulting, they ensure the best solutions for both private and public developers across the country.
Hercules Fundering has the vision to renew the business and offer the most sustainable solutions in addition to a safe and secure work environment for all employees.
Therefore, they needed a complete communication package to communicate the vision to potential customers and present the workplace to future employees.
It begins with a good foundation
Today Hercules Fundering has more than 100 employees and several projects across Denmark. It is important for them to appear professional with representative marketing material, which can show their core competencies and the diversity of their many different projects.
At the same time, they need employer branding material, which can help attract new employees for their growing workforce, in an employee’s job market.
A complete communication package
Hercules now has a complete communication package, giving them a strong foundation when communicating with customers, business partners and employees.
Through years of strong collaboration, we have created brochures and now film, which Hercules can use in different settings – telling the story of the company and their core products, but also branding Hercules as a great and safe workplace.
Using videos in their communication helps Hercules Fundering build trust and enables them to create stronger connections with the target group. One of the many benefits of using video is that the medium is better for presenting complex messages in a way that is easy to understand, compared to text and images.
An impressive expression with a focus on sustainability
Online and offline materiel
A brochure, which they can bring with them to physical meetings with customers and business partners, and use online on different media platforms.
Impressive expression
An impressive expression, upgraded with soft touch lamination, imprint on the logo, partial coating on all pages and a stronger cover.
FSC-labelled
FSC-labelled brochure, in accordance with Hercules Fundering’s focus on sustainability på bæredygtighed.
Captures and retains the fleeting target group
During years of collaboration, JS Danmark has delivered professional marketing material, that enables Hercules Fundering’s to reach an even wider range of their target group.
The printed brochure presents Hercules Fundering through an inviting and professional expression. And the interactive brochure has elements such as photo gallery, animated text (also called Motion Design) and video powered-up the communication, making it even more effective – and catching the reader’s attention.
This is how Hercules Fundering strengthens their visibility and catches and retains both customers and candidates during a time when both are highly sought after.
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