Focus on community-building and diverse activities
Roskilde Domprovsti is part of the Danish National Church and comprises several parishes in the Roskilde area. The deanery works to strengthen the role of the church in the local community and create a space for both spiritual and social communities. In addition to traditional church services, they offer a wide range of activities, such as children’s choirs and lung choirs, which cater to different age groups and interests.
Based on that, a major goal was to spread awareness of the church’s many opportunities and activities that go beyond traditional church services. In particular, they wanted to highlight the social and musical communities in order to attract a broader target group and create greater engagement in the local community.
Communication with a common thread
A personal angle strengthens the message
A comprehensive communications package
Cross-platform integration
Personal and engaging videos
Physical and digital materials
In addition to the digital brochure, 500 printed copies were also produced to be distributed physically to the target group. This enabled Roskilde Cathedral Deanery to reach both digital and non-digital users, strengthening their overall communication efforts.
A successful collaboration with lasting results
The collaboration between Roskilde Domprovsti and JS resulted in a comprehensive communication package that not only strengthened the deanery’s visibility but also created a common thread in their communication across platforms. With a combination of interactive and printed materials as well as engaging videos, the deanery now has effective tools to reach their target audience and highlight the church’s many opportunities.
Take a look at Roskilde Domprovsti’s interactive brochure and videos to see how communication has been taken to a new level:
With this solution, Roskilde Domprovsti is well equipped to engage its target audience and highlight the church’s many offerings in a modern and appealing way.
Three key advantages of working with JS Danmark
Consistent communication across platforms
Personalization of the church’s offerings
The videos produced, including interviews with the parish priest and choir director, provided an authentic and personal insight into the church’s activities. This made it easier for the target group to relate to and engage with the church’s offerings.
Flexible and versatile materials
With both a digital and printed brochure as well as videos, Roskilde Domprovsti got a flexible solution that could be used across different channels and target groups. The 500 printed brochures also made it possible to reach non-digital users effectively.
