Insights

1. Video content dominance If you are already creating video content, keep it up—video is here to stay! Video content remains one of the most effective ways to engage audiences, with no signs of slowing down. To thrive, brands should strategically use both formats: short videos for quick engagement and long videos for storytelling and […]

This blog post provides you with 4 basic tips for how to drive more visitors to your website and inspire them to stay there longer. The longer time that visitors stay on your site, the more they come to know and trust your brand. In the long run, their trust in you can lead to […]

As you already know, videos are a must on social media because of their ability to engage your audience (if you want to know more about video marketing, read along here). But it takes time to produce videos, and it seems easier to just not do it. Luckily, the rapid technological development has given us […]

In this blog post, you will explore why it’s important to be on social media from a business perspective. Many have said it before us, “social media is a powerful marketing tool in today’s digital age.” There’s a reason for this. It comes with many benefits, when you understand the power of it and how […]

In this blog post, you will explore simple yet powerful video editing techniques tailored for beginners. From seamless transitions to captivating narratives, you will discover the art of transforming ordinary videos into extraordinary stories. Are you ready to say goodbye to the bland and hello to easy but brilliant video editing techniques? Let’s go! 1️. […]

No need to reinvent the wheel. You can transform your content into new formats, settings, channels, shapes and sizes to make the most of your time and resources. But where do you start? Take a look at these 20 creative techniques that can help you reshape your existing content into something fresh and exciting while […]

In today’s competitive job market, it’s crucial to stand out from the crowd and effectively communicate your company’s values, culture and opportunities when looking to attract top talents. You basically need to deliver your message razor-sharp but still include the distinctions that makes your company the best place to work. Tough job! So how do […]

How do you stand out from the crowd when basically everyone is fighting for your target group’s attention? You turn on the stove to fire up your interactive marketing activities. Let’s dig into these 5 interactive marketing initiatives to boost engagement. 1. Make the user experience personal Take your website – or just a single […]

“The future is digital!”. Ever heard that one? We would like to challenge that. The future is here. If digital and online marketing methods are still only a small part of your marketing strategy, you are lacking – or will lack – behind your competitors. But where to start? Have a look at digital advertising […]

Are you also tired of uninspired and dull content? We get it, so are we! If you are out of magical ideas to present your brand’s value or a new product, it is easier to skip the creative unfolding and just get it over with. We also get that. But just hear us out – […]

The compelling statistics behind video marketing Though video is not exactly the new kid on the block, the investment in video content still keeps rising. In this article, we will give you all the statistics and arguments for this. In 2021 people watched an average of 16 hours of online video per week. And this does […]

You spend a lot of time making all of this great content. Perhaps you send it out in a newsletter and share it on Social Media (SoMe). But then, nothing happens with it – ever again. What if some of your followers missed this epic content? Or the newsletter was forwarded directly into the trash […]

The world of marketing is changing rapidly and so are the ways in which videos are consumed. Along with the changing expectations of consumers come changing demands for your marketing work. Consumers rely increasingly on videos of reviews, unboxings and product demonstrations when they journey into your brand. According to research, 66% of consumers watch video […]